β˜€οΈ Digital strategy for solar installers

Grow your solar business with strategy built on data, not guesses.

Helping solar companies across North America & Australia turn website traffic into booked consultations with high-intent lead generation, proven sales funnels, and precision marketing automation.

Serving the US, Canada & Australia Β· English-first positioning

Built for residential, commercial & C&I solar companies
Residential Rooftop Commercial & Industrial (C&I) Battery & Storage Integrators Clean Energy EPCs

Full-Stack Growth Services for Solar Providers

Engineered to eliminate lead waste, accelerate deal velocity, and maximize regional market share.

Lead Generation

Targeted Google Ads and Meta campaigns mapped to high homeowner and commercial buyer intent, delivering pre-qualified quote requests rather than unqualified tire-kickers.

Sales Funnels & Automation

Fast-responding automated nurture sequences via SMS & email that connect with inbound leads within 60 seconds, scheduling calendar consultations directly into your sales team's agenda.

Local Positioning & SEO

Dominating localized solar searches, optimizing your Google Business Profile, and building geo-targeted landing pages tailored for high-rebate municipal utility territories.

Marketing Operations

End-to-end CRM integration, custom attribution dashboards, and accurate tracking of cost per kW booked so you know exactly which dollar produces revenue.

Solar technician installing photovoltaic panels on rooftop
⚑ On the ground with installers

β€œReal solar businesses. Real campaigns. Real booked consultations.”

The S.O.L.A.R. Growth Framework

A battle-tested 5-pillar operational framework built specifically to scale clean energy companies sustainably.

TMG Digital S.O.L.A.R. Growth Framework
S

Segment & Strategize

Identify best audiences (residential, commercial, regions with strong solar incentives) and set clear lead and sales goals before spending a dollar.

O

Optimize Online Presence

Website, Google Business Profile and landing pages become conversion machines with local SEO and CRO built for solar buyers.

L

Launch Targeted Campaigns

Google Ads and Meta Ads built around purchase intent, using the AIDA model to capture actively searching energy consumers.

A

Analyze & Adjust

Track CTR, CPC, CPA, ROAS, conversion rate and LTV, then reallocate budget toward what books calls and closes deals.

R

Retain, Refer & Replicate

Remarketing and referral programs secure repeat business; replicate the system into new segments and geographic regions.

How We Work Together

Clear, direct, and zero fluff. A simple three-step rollout to bring predictability to your customer acquisition.

Step 01

Discovery Call

A thorough 30-minute growth assessment where we review your current cost per acquisition, sales team capacity, target territories, and existing funnel leaks.

Step 02

Strategy & Roadmap

You receive a bespoke 90-day growth blueprint: creative angles, audience targeting parameters, conversion rate optimization checklist, and CRM workflows.

Step 03

Execution & Optimization

Hands-on implementation of ad campaigns, tracking pixels, and nurture automations, followed by continuous data audits and weekly pipeline reviews.

Results

Real performance data delivered across client campaigns.

Global results β€” last 8 months

Aggregated Performance
$6.5M+
revenue generated for clients
11.88x
average ROAS
$554K+
ad spend managed
50+
companies served
6,423
leads generated
3,655
booked appointments
56.9%
appointment set rate
31.4%
close rate

Results across the accounts I manage. Client names and industries confidential.

Ready when you are

Solar growth starts with a conversation.

Let's build a predictable acquisition pipeline tailored to your commercial and residential target markets.

Book a strategy call

Let's talk about your growth

Ready to stop relying on shared aggregator leads and build an internal acquisition machine that fuels your installation schedule predictably?

Direct Email: contact@tmgdigital.com
30-minute dedicated growth roadmap audit
Quick turnaround Β· Direct founder response within 24 hours
Book a strategy call directly
⚑ Quick Intake Questionnaire

Prefer to share your numbers first?

Fill out our brief 60-second assessment so we can review your current cost per acquisition, installation capacity, and target territories before our strategy session.

100% confidential & bespoke solar growth analysis
Takes 60 seconds β€” no login or signup needed
Direct founder response within 24 hours
Request My Strategy Call

Takes 60 seconds β€” I'll reply within 24 hours.