Lead Generation
Targeted Google Ads and Meta campaigns mapped to high homeowner and commercial buyer intent, delivering pre-qualified quote requests rather than unqualified tire-kickers.
☀️ Digital strategy for solar installers
Grow your solar business with strategy built on data, not guesses.
Helping solar companies across North America & Australia turn website traffic into booked consultations with high-intent lead generation, proven sales funnels, and precision marketing automation.
Serving the US, Canada & Australia · English-first positioning
Capabilities
Full-Stack Growth Services for Solar Providers
Engineered to eliminate lead waste, accelerate deal velocity, and maximize regional market share.
Sales Funnels & Automation
Fast-responding automated nurture sequences via SMS & email that connect with inbound leads within 60 seconds, scheduling calendar consultations directly into your sales team's agenda.
Local Positioning & SEO
Dominating localized solar searches, optimizing your Google Business Profile, and building geo-targeted landing pages tailored for high-rebate municipal utility territories.
Marketing Operations
End-to-end CRM integration, custom attribution dashboards, and accurate tracking of cost per kW booked so you know exactly which dollar produces revenue.
⚡ On the ground with installers
“Real solar businesses. Real campaigns. Real booked consultations.”
Proprietary Framework
The S.O.L.A.R. Growth Framework
A battle-tested 5-pillar operational framework built specifically to scale clean energy companies sustainably.
Clean Energy EPC Pipeline
S
Segment & Strategize
Identify best audiences (residential, commercial, regions with strong solar incentives) and set clear lead and sales goals before spending a dollar.
O
Optimize Online Presence
Website, Google Business Profile and landing pages become conversion machines with local SEO and CRO built for solar buyers.
L
Launch Targeted Campaigns
Google Ads and Meta Ads built around purchase intent, using the AIDA model to capture actively searching energy consumers.
A
Analyze & Adjust
Track CTR, CPC, CPA, ROAS, conversion rate and LTV, then reallocate budget toward what books calls and closes deals.
R
Retain, Refer & Replicate
Remarketing and referral programs secure repeat business; replicate the system into new segments and geographic regions.
Engagement Model
How We Work Together
Clear, direct, and zero fluff. A simple three-step rollout to bring predictability to your customer acquisition.
Step 01
Discovery Call
A thorough 30-minute growth assessment where we review your current cost per acquisition, sales team capacity, target territories, and existing funnel leaks.
Step 02
Strategy & Roadmap
You receive a bespoke 90-day growth blueprint: creative angles, audience targeting parameters, conversion rate optimization checklist, and CRM workflows.
Step 03
Execution & Optimization
Hands-on implementation of ad campaigns, tracking pixels, and nurture automations, followed by continuous data audits and weekly pipeline reviews.
Proven Track Record
Results
Real performance data delivered across client campaigns.
Global results — last 8 months
Aggregated Performance$6.5M+
revenue generated for clients
11.88x
average ROAS
$554K+
ad spend managed
50+
companies served
6,423
leads generated
3,655
booked appointments
56.9%
appointment set rate
31.4%
close rate
Verified 90-Day Campaign Cohort
Featured case study
Confidential Client Performance
Ad spend
$2,937
Revenue
$208,366
70.94x
ROAS
26
closed deals
76.5%
close rate
$113
cost per close
$8,014
average job size
Results across the accounts I manage. Client names and industries confidential.
Ready when you are
Solar growth starts with a conversation.
Let's build a predictable acquisition pipeline tailored to your commercial and residential target markets.
Book a strategy call
Get in Touch
Book a strategy call directly
Let's talk about your growth
Ready to stop relying on shared aggregator leads and build an internal acquisition machine that fuels your installation schedule predictably?
Direct Email: contact@tmgdigital.com
30-minute dedicated growth roadmap audit
Quick turnaround · Direct founder response within 24 hours